Use cases · Marketing agencies

Every client gets the account lead you never had time to be.

An AI teammate per client, in that client's channel: it reports the numbers, drafts in their voice, and keeps the plan current. You keep the strategy.

Only an example

No two marketing agencies run the same way. What follows is one example of the shape, not a template. What you build for your clients, in your market, with your own method, is something only you can build, and it is yours.

The work, in one example

What the AI teammate takes on.

The client-facing chores that eat the week.

Weekly performance report

Every Monday, in each client channel: spend, results, what changed, what is next. From that client's ad accounts and analytics only.

Content in the client's voice

Newsletter drafts, social posts, landing page copy, from the client's own brand guide and the examples you corrected.

Campaign hygiene

Paused ad sets flagged, UTMs checked, the content calendar kept current, the client told before they ask.

In the client's channel

A week, in three moments.

Fictional clients, one way of doing it. Your own version will look different, because it is yours.

Your firm

Channels

# client-northwind

# northwind-internal

Your AI teammates

Frida

# client-northwind

FridaAPP⏰ Every Monday 8:0009:14

Week 39 for Northwind: spend on plan, cost per lead down 11%, the retargeting set is doing the lifting. One creative is fatiguing; two fresh variants are drafted for your review.

Northwind · week 39

· Spend $4,180 of $4,200
· Leads 96 (+14)
· CPL $43.50 (−11%)

Tom · Northwind09:15

Love the variants. Ship the second one.

Integrations

Works inside your everyday tools.

Connect the firm's accounts once, or a client's accounts to that client's room only.

Why it works

Why an agency runs on this.

Your playbook, not a template

The AI teammate learns how your agency reports, writes, and reviews. Your clients get your method, at every account.

One room per client

Northwind's numbers never appear in another client's report. Their ad accounts are connected to their room only.

More accounts, same team

The account lead stays on strategy. The reporting, the drafts and the hygiene run on schedule.

FAQ

Questions people ask.

Does the client know it is an AI teammate?

It appears as a named member of your team, and what you tell clients is your call. Most firms introduce it as the account's assistant and keep a person on every strategic thread.

Which ad platforms does it read?

Google Ads and Google Analytics through their integrations, plus anything with an API. Meta and others through the connections you place in that client's room.

Will the copy sound like the client?

It writes from the client's brand guide and the examples you correct. Every correction becomes a rule for that client.

Can it post directly?

Only when you have decided a job no longer needs sign-off. Until then, drafts wait in the backstage channel for a person.

How long until the first report?

The first week. Connect the client's accounts to their room, set the routine in plain words, review the first run backstage.

What if a client leaves?

Their room goes with them. Nothing from it lives anywhere else.

More firms

Other firms, same shape.

SEO & AEO agencies

Rankings, citations and content, tracked per client.

E-commerce agencies

Store health, campaigns and the weekly report, per brand.

PR & communications agencies

Coverage, pitches and the weekly recap, per client.

From the notesStaff it, don't wire it.Read the note

Product

What makes it safe in front of a client.

Client-facing

In your client's channel, under your brand.

Self-improvement

It learns from your interactions and improves itself.

Routines

Work on a schedule, in every client's channel.